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23 hours ago

Tailoring your brand’s marketing for the urban ...

Rural FMCG growth outpaces urban at 7.6% versus 5.7%—brands must cater to urban convenience and rural affordability for success.

1 day ago

Arthur Sadoun on defying doubters, Q2 revenue ...

Publicis CEO talks to Campaign at Q2 results.

1 day ago

Havas loses B Corp status over controversial Shell deal

After sustained pressure from environmental groups, B Lab has revoked Havas' B Corp certification, citing violations of core values due to the agency's association with Shell.

1 day ago

MediaMonks reorganises, rebrands to Monks and puts ...

Monks’ capabilities will sit in new marketing and technology services groups.