Chandan Bagwe

Jul 25, 2025

Why India’s smartest marketers are blurring ...

In digital India, cultural storytelling trumps category boundaries. C Com Digital’s founder and director finds how marketers tap lifestyle-led convergence to drive relevance, recall, and revenue.

Apr 23, 2025

Beyond the follower count: When influence meets due ...

The influencer economy is growing up—fast. For brand marketers, it's no longer about viral reach but strategic fit, risk control, and real consumer resonance, says C Com Digital founder.