Campaign India Team
Jun 08, 2018

Weekend Wrap: 8 June

In the news: Asus, Protinex, Reebok, WYP Brand Solutions

Weekend Wrap: 8 June
Asus appoints Gal Gadot
 
Asus has announced a collaboration with Israeli actress and model, Gal Gadotm to promote its latest product series of laptops and All-in-One PC. The association is for the brand globally. 

Protinex adds Shubman Gill to list of ambassadors
 
Danone has added Shubman Gill as brand ambassador for its protein brand, Protinex. Gill joins fellow U-19 team mate, Prithvi Shaw and Telugu actor Mahesh Babu as brand ambassadors for the brand. 
 
Reebok rolls out campaign featuring Shahid Kapoor 
 
Reebok India has launched a campaign featuring brand ambassador and fitness enthusiast Shahid Kapoor. Through the campaign, Reebok is looking to spread the message that fitness has the power to transform lives, sharpen the mind, strengthen human bonds and liberate one’s human potential.
 
WYP bags Unlimited's digital mandate
 
WYP Brand Solutions has bagged the digital and social media mandate for Arvind Lifestyle’s 'Unlimited Family Fashion Store.' 
 
The agency has been mandated with Unlimited (the parent brand), Elle and some other in-house brands. The first campaign, which is activation led has been released.

 
 
Source:
Campaign India

Related Articles

Just Published

Premium
Cannes Lions 2019: Atika Malik of Cheil calls for awakening the lioness
Premium
2 hours ago

Cannes Lions 2019: Atika Malik of Cheil calls for ...

Three women leaders from Cheil speak about the evolution of women in the workplace

Premium
Cannes Lions 2019: 'Move US$19 bn from technology to creativity'
Premium
6 hours ago

Cannes Lions 2019: 'Move US$19 bn from technology ...

In the first of its creativity sessions at Cannes Lions 2019, Jay Pattisall, principal analyst, Forrester Research, Laurent Faracci, EVP of global category developmentm RB Health, Kimberley Gardiner, VP and CMO, Mitsubishi Motors North America, Inc. and Jeff Robertson, CMO, Blue Shield of California discuss the value of agency creativity

Premium
Rayomand Patell exits Havas
Premium
7 hours ago

Rayomand Patell exits Havas

Was ECD at the agency since 2015

Premium
Genesis BCW to handle Maruti Suzuki
Premium
7 hours ago

Genesis BCW to handle Maruti Suzuki

Agency to handle PR for corporate, products and services, and CSR