Just when you thought you knew how to create "drama" to lure a consumer to a product through advertising, TNT showed you something that completely leaves you wide-mouthed in awe of the idea itself.
Watch the video to know what exactly is the brouhaha all about. (The story continues below)
This should have provided you with ample amount of creative juices to last for the weekend, isn't it? Have a happy weekend.
Client: TNT Belgium Agency: Duval Guillaume Modem, Belgium Account team: Jana Vervoort, Marc Wellens Creative directors: Geoffrey Hantson, Katrien Bottez Copywriter: Dieter De Ridder Art director: Ad Van Ongeval Agency producer: Marc Van Buggenhout Production house: Czar Director: Koen Mortier Executive producer: Eurydice Gysel Producer: Matthias Schellens, Birgit D’Hont Director of photography: Norman Baert, Konrad Widelski, David Ramboer, Brian Moons, Wesley De Grie Editors: Manu Van Hove, Alain Dessauvage Sound design: Senjan Jansen Post production: Nozon