Wavemaker bags Happilo
Account won post a multi-agency pitch
Jan 09, 2023 12:03:00 PM | Article | Campaign India Team Share -
Happilo has announced the appointment of Wavemaker India to handle its integrated media duties.
The account was won post a multi-agency pitch and will be handled by Wavemaker India’s Bengaluru office.
Vikas D Nahar, founder and CEO, Happilo, said, “We are delighted to get on board with Wavemaker as our partner for leading our media mandate. We align on our vision to build Happilo as the go-to snacking brand. We look forward to exciting things the agency brings to the table.”
Ajay Gupte, CEO - South Asia, Wavemaker, said, “We are honoured to be a part of Happilo's exciting growth journey. With our market-leading data and technology capabilities backed by our robust purchase journey insights, we are confident of positively contributing to their success.”
M K Machaiah (Mac), chief client officer and office head - South, Wavemaker India, said, “We are delighted to partner with Happilo and establish them as one of the preferred healthy snacking brand in the Indian market. Happilo is a fun, young brand catering to an interesting set of consumers who look for a tasty yet healthy snacking option. Engaging with new-age customers via innovative media campaigns will be truly exciting.”