Vineet Singh has been appointed 'client partner' for DigitasLBi's Delhi office. Singh will report to Prithviraj Banerjee, head of agency, India, DigitasLBi.
This development follows Shekhar Suri's move to Cheil India as head of digital for handheld and portable devices. Suri was branch head for DigitasLBi's Delhi office.
Singh was co-founder and CMO at Upbeat Retail prior
Banerjee said, "Vineet has high levels of strategic prowess and an unparalleled enthusiasm. His multi-platform experience will help identify new innovative solutions for our clients while his stint as an entrepreneur will ensure true ownership of brands. He is the perfect mix that we were looking for.”
Singh said, “My goal at DigitasLBi is to supercharge an already strong growth engine across new business development as well as existing partnerships. While doing this, I plan to also leverage my experience of working in both MNC and startup environments to further strengthen and evolve our digital proposition.”
He has also worked with Google and Delhivery.
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The agency has been working on the account since 2004