Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 1-10 November 2017.
OPPO India
Shares: 19,311
Likes: 1,66,170
WeddingSutra
Shares: 16,384
Likes: 58,958
Cadbury Dairy Milk Silk
Shares: 14,686
Likes: 3,21,507
Sterling Holidays
Shares: 12,574
Likes: 24,171
Dr. Batra's
Shares: 12,336
Likes: 5,882
Redmi India
Shares: 10,201
Likes: 1,66,23
PUMAIndia
Shares: 5,882
Likes: 35,688
Indian Oil Corporation Ltd.
Shares: 5,310
Likes: 50,576
BikeDekho
Shares: 5,064
Likes: 14,862
Redmi India
Shares: 4,813
Likes: 7,573
Hero MotoCorp
Shares: 4,091
Likes: 1,47,780
ICICI Bank
Shares: 3,542
Likes: 1,95,799
ZigWheels
Shares: 2,471
Likes: 18,485
Renault India
Shares: 1,749
Likes: 91,604
Airbnb
Shares: 1,585
Likes: 1,06,166
Caratlane.com
Shares: 1,337
Likes: 1,64,489
Land Rover India
Shares: 1,326
Likes: 2,01,531
Jaguar India
Shares: 1,287
Likes: 1,98,419
Cadbury Perk
Shares: 1,079
Likes: 75,862
Cadbury Gems
Shares: 976
Likes: 46,701
