State Street Global Advisors and McCann New York bagged the inaugural One Show CMO Pencil for their entry 'Fearless Girl'.
The entry was selected as the first CMO Pencil winner from among the 40 highest-scoring entries in the 45th annual One Show.
All work under consideration for this new honour had already won a Gold Pencil or Best of Discipline.
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9 hours ago
Watch the film conceptualised by Ogilvy here