Campaign India Team
Jan 08, 2009

Stuff India Editor's take on MacWorld 2009

The annual pilgrimage to the Golden Gate city saw a lot of enthusiastic and anxious Apple fans gather around MacWorld 2009.

Stuff India Editor's take on MacWorld 2009

The annual pilgrimage to the Golden Gate city saw a lot of enthusiastic and anxious Apple fans gather around MacWorld 2009. (Watch keynote of Philip Schiller, senior vice president of worldwide product marketing, Apple at MacWorld 2009 here.) Much to the dismay of many, there were no real hardware breakthroughs that were announced, barring a rather dull remark of a revolutionary battery pack that will take the new 17" MacBook Pro to a marathon-winning 8hr battery life! If you plan to shift your office to your car, this is great news but nothing a hard-core Mac fan would write home about. iTunes saw an overhaul for 2009 with DRM-free music that anyway won't be making it to the Indian version of the iTunes store and even if it does, it will be encoded in the AAC format which is only supported by iPods. To soften the blow, new versions of iWork and iLife also surfaced with upgrades and compatibilities with social networking communities and geo-tagging.

More is being promised for MacWorld 2010, although Apple itself won't be making an appearance then. Does this mean new Apple announcements will be made on any given Tuesdays?

Source:
Campaign India