Media Marketing In-Depth
Campaign India Team
Apr 17, 2014

'Staying connected' stays priority for majority: MTV youth study

36 pc picked mobile bill payment among things they spend on, another 23 per cent net connection and surfing bills

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

MTV empowers children to challenge parental academic pressure
Advertising
Oct 05, 2023
Campaign India Team

MTV empowers children to challenge parental ...

Xiaomi turns mispronunciation into marketing mayhem this Diwali
Advertising
Oct 16, 2025
Campaign India Team

Xiaomi turns mispronunciation into marketing mayhem ...

MTV bids farewell to 2020 with a cautious message
The Work
Dec 30, 2020
Campaign India Team

MTV bids farewell to 2020 with a cautious message

MTV calls out fools born out of society’s expectations
Digital
Mar 30, 2021
Campaign India Team

MTV calls out fools born out of society’s expectations

Just Published

NDTV Launches Art Awards to recognize Indian creative excellence
Advertising
10 hours ago
Content Labs

NDTV Launches Art Awards to recognize Indian ...

The Masterstroke Art Awards will spotlight artists, institutions, and patrons shaping India's cultural identity, with the inaugural edition set for February.

IndiGo crisis: A case for more heart, less script
PR
16 hours ago
Archana Jain

IndiGo crisis: A case for more heart, less script

In an era where outrage escalates in minutes, the airline’s December meltdown is a masterclass in what not to do.

Upping the game: How Indian game developers can scale growth in 2026
PR
17 hours ago
Khai Le

Upping the game: How Indian game developers can ...

While India has massive download volume, only a small percentage are high-value payers.

Zen Diamond’s four-act launch outruns the celebrity curve
Advertising
20 hours ago
Vinita Bhatia

Zen Diamond’s four-act launch outruns the celebrity ...

A phased rollout amplified brand ambassador Jennifer Lopez’s film organically, clocking 30,41,862 impressions and 85,209 engagements beyond the usual endorsement spike.