RK SWAMY BBDO has published the tenth edition of its Media Market Guide, a comprehensive pocket handbook widely used across the advertising and media industry as a valuable and handy reference book.
The Media Market Guide offers relevant information on markets and media in a crisp and easy-to-use format. The Guide contains market demographics, audience description, information on various media and individual sections on penetration and usage of products. In addition, important information compiled from various souraces is given in the form of snippets and handy highlights.
According to PRP Nair, senior advisor, RK SWAMY BBDO, "The pocket guide is always useful when you need to access information during meetings with clients and colleagues. The growing demand for the Guide each year has only encouraged us to improve on the content and the value it brings to its users.”
RK SWAMY BBDO makes the Media Market Guide available free to clients and media owners.
Professionals interested in this may write from their official mail id with their name, designation and phone number to firstname.lastname@example.org