Picks of Republic Day advertising: Bajaj Avenger, Hero Motocorp, Nissan, Vodafone

Like the last few years, Republic Day 2017 saw its fair share of advertising. 

 

This year four films conceptualised by Mullen Lintas, Leo Burnett, L&K Saatchi & Saatchi and Ogilvy & Mather (and Geometry Global) stood out from the crowd. They are for Bajaj Avenger, Hero Motocorp, Nissan GT-R and Vodafone respectively.
 

 

Part of its 'Feel Like God' campaign, Bajaj invited riders to celebrate a 'nature's parade'. 

Vodafone rolled out a tribute to the farmers across the country with a folk song in collaboration with music band, Maati Baani. Through the song it conveys how through its KisaanMitr initiative it helps farmers by providing real-time information about the weather, market prices, crop protection advice and subsidy information.  

 

For its GT-R, Nissan created what it calls the 'world's largest outline of a country map'.