News Updates: Cosmo Arcades gets Approach Communications

A weekly round-up of advertising, media and marketing news

Aug 16, 2022 10:28:00 AM | Article | Campaign India Team

Cosmo Arcades gets Approach Communications 


Cosmo Arcades has announced the appointment of Approach Communications for its public relations and communications duties. The brand is from the beauty and wellness category. With this mandate, the agency will handle the brand’s PR, communications, social media and digital marketing. It will also look after Cosmo Arcades’ branded entertainment, celebrity and influencers engagement, film and in film marketing, events, film productions and all other entertainment marketing activities. The brand aims to launch its retail operations in September 2022. 


India TV's Rajat Sharma is 'most influential Indian' award


On the eve of India’s 75th Independence, Rajat Sharma, editor-in-chief, India TV was felicitated with the honour of 'most influential Indian' at an event 'Most Influential Indians' held in London. The event was hosted by Elite Magazine.