Campaign India Team
Nov 29, 2016

MMA Smarties Apac 2016: Mindshare India wins agency of the year

PHD and OMD also among winners from India

MMA Smarties Apac 2016: Mindshare India wins agency of the year
The Mobile Marketing Association (MMA) announced the winners of its 2016 Smarties Apac awards on 28 November at an event in Singapore. 
 
Mindshare India bagged the agency of the year award with four Gold and ten Bronze awards to end with a tally of 14 metals. 
 
The Gold wins came for '6 pack band' for Red Label Tea, 'Outshine or Outsmart' for Pureit, 'MMS 2.0' for Lifebuoy and 'How Castrol activated mini truck driver targeted only campaign' for Castrol. 
 
PHD India bagged two Golds, a Silver and a Bronze. The Gold wins came for 'Lo Kar Lo Baat' for Active Wheel and 'Rin Career Ready Academy' for Rin. 
 
OMD India bagged a Bronze.
 
Mindshare Asia Pacific bagged Agency Network of the Year, while Unilever Asia was awarded 'Marketer of the Year'.
 
 

 

Source:
Campaign India

Related Articles

Just Published

14 hours ago

Print gets a pay rise as ad rates to go up 26%

While the government’s first print-ad rate hike since 2019 signals relief for publishers, it forces agencies to rethink their media-mix maths amid digital’s dominance.

15 hours ago

Festive splurge: Online retail records 14% growth ...

Fashion and home décor dominated online shopping as consumers began deal-hunting almost a month before, according to data from Criteo.

16 hours ago

Warner Bros. Discovery is up for sale. Who will buy it?

WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are really ready to bite?

16 hours ago

Agency of the Year 2025: Shortlists announced

Winners will be revealed at a series of celebrations across the region, including gala dinners in Mumbai, Shanghai, and Singapore, and a cocktail event in Tokyo.