Following a multi-agency pitch, Getit Infomedia has roped in Maxus to handle media duties for its offerings askme.com and askmebazaar.com. The account will be handled by the agency's Delhi office.
AskMe is billed as a platform-agnostic search app which allows consumption across voice, mobile (app, wap) and online.
Manav Sethi, marketing head, Getit Infomedia, said, “Our determination to lead the online search, deals, marketplace and classified space with clutter breaking marketing activities also drives us to ensure we work with the best of the agency to deliver on the ambition. After careful evaluation, we decided on Maxus, as it was able to bring in consumer experience beyond traditional communications.”
V Narayanan, GM, Maxus New Delhi, said, “We are thrilled to partner Getit Infomedia. Their brands focuses on strategic thinking and smart innovations when it comes to communications solutions. This very much aligns with the Maxus way of working. We look forward to contributing to their success and work towards building the portfolio of brands in a fiercely contested market place.”