Mahindra & Mahindra chose India’s 75th Independence Day to have the big reveal of its new range of electric SUVs. Based on Mahindra’s new INGLO platform, the five upcoming born-electric SUVs have been categorised into two distinct sub-brands – XUV.e and BE.
The XUV.e sub-brand will have two models under it – XUV.e8 and XUV.e9 – while the newly constituted BE sub-brand will have three models under it – BE.05, BE.07 and BE.09. All five electric SUVs will share the same INGLO platform and battery module, although they will differ in their specific outputs.
Mahindra’s XUV brand is already well known with its range of ICE models. The XUV.e sub-brand uses a new identity. The twin peak logo on the XUV range of EVs will have a new copper finish and will be the first models that make it to production, starting from 2024.
The BE range of EVs, due from 2025 onwards, will have a markedly different look with C-shaped LED headlamp and tail lamp elements and sharply cut body surfaces.
The first model to make it to production will be the XUV.e8, slated for launch in December 2024. This essentially is an electric counterpart of Mahindra’s current flagship SUV, the XUV700. Although the XUV.e8 is based on the INGLO platform, it is conceptually similar to the XUV700 – it carries forward the same basic layout, same silhouette and same three rows of seats.
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