Campaign India Team
Apr 06, 2016

Logitech assigns digital mandate to Cheil

No multi-agency pitch involved

Logitech assigns digital mandate to Cheil
Cheil India has bagged the digital mandate of Logitech. The account was won without a multi-agency pitch process. Cheil will manage the digital media including influencer marketing for the brand.
Shiv Sethuraman, group president South-West Asia, Cheil India, and Sanjeev Jasani, head digital, South-West Asia, Cheil India, said in a statement that with Wi-Fi, Bluetooth and 4G now becoming a part of daily lives, computer peripherals and music devices are 'exploding as a category'. 
Campaign India

Related Articles

Just Published

50 minutes ago

Golden Awards of Montreux 2021: Five wins for India

Viacom18, MTV, Chrome Pictures LLP and Miami Design School among winners

2 hours ago

GroupM’s Junaid Hakim joins Brandie as national ...

Headed the media mandate for Dell in previous job

4 hours ago

Zee files FIR, to track numbers circulating pirated ...

The FIR was registered in Mumbai on 17 May

5 hours ago

Cannes Lions under fire for lack of diversity

Abraham Abbi Asefaw, ousted dean of the Roger Hatchuel Academy learning program at Cannes, decries the decision to leave the program's leadership devoid of people of colour