Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
May 12, 2008
Live from New York: Still miles to go for India’s digital natives
The 2008 One Show festival culminated with the Interactive awards on Friday night in New York city at the Nokia theatre at Times Square. The final tally of winners only highlighted the still nascent stage of the Indian market’s digital maturity, with no Pencil in sight, although JWT India’s campaign YellowRippers for Sulekha.com was a finalist in the category. India had 15 entries in Interactive. United States scored the highest in the category with 23 Pencils, while UK was second with 16 Pencils.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.png&h=268&w=401&q=100&v=20250320&c=1)
.png&h=268&w=401&q=100&v=20250320&c=1)
Just Published
Advertising
2 days ago
Digital research habits are reshaping the path to ...
As consumers grow wary of polished ads and sponsored content, many are seeking out platforms where real users share unfiltered opinions. Knowledge-based communities and Q&A forums have quietly become part of the purchase journey, places where people look for honest takes before committing to a buy. A survey of Indian Quora users from August 2025 shows the platform is becoming a go-to resource for product research and buying decisions.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Media
2 days ago
52% brands find hallucinated capabilities in ...
Research from Pulp Strategy warns that CMOs who disregard GEO risk relinquishing control of their brand narrative to algorithms indifferent to long-term strategy.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
2 days ago
Friendship, fashion, and the female gaze
Why does Sex and the City still feel so iconic? The answer lies not just in the clothes or the cocktails, but in how the series reoriented the gaze.
Media
2 days ago
‘We know we let you down today:’ Cloudflare ...
The company responded quickly and repeatedly on its digital owned media properties and on social media. Will it be enough to quell discontent over the scale of the outage?
