WPP has announced the appointment of Keith Weed to its board as a non-executive director. Weed had retired from Unilever in May 2019 where he was chief marketing and communications officer. He had spent 35 years with the company.
His appointment will be effective from 1 November 2019.
Roberto Quarta, chairman, WPP, said, “Keith is one of the world’s most influential and successful marketers. He has a deep understanding of our business, the ways in which technology is transforming marketing, the sectors in which we operate, and our FMCG clients in particular. We are very pleased to welcome him to the WPP Board.”
Weed added, “I am delighted to join the WPP board at such an important and dynamic time for the industry. I have worked with WPP for many years, leading brand-led businesses around the world. I look forward to contributing to WPP’s future, leveraging my understanding of building brands in a rapidly changing world – from digital and data to content creation and sustainability.”