Winners of the Jay Chiat Awards 2022 have been announced.
All three of Oyo's shortlists, converted to wins (two Gold and a Silver). Along with these wins, Oyo also bagged a Grand Prix. The wins came for the brand's 'Come to Oyo' campaign.
According to the organisers, a Grand Prix at the Jay Chiat Awards is given to the one entry that the executive judging panel deems to be the best of all the papers submitted across all categories.
The Gold wins were in the 'Brand Pivot' and 'National Strategy' categories while the Silver came in the 'Regional Strategy' category.
The Jay Chiat Awards honour and award planning and strategy across the industry.