Campaign India Team
Feb 27, 2023

Inspira Enterprise appoints Bharati Sudhir

Moves from IBM

Bharati Sudhir
Bharati Sudhir
Inspira Enterprise has announced the appointment of Bharati Sudhir as chief marketing officer.
 
Sudhir joins the cybersecurity services player from IBM, where she was chief of staff to the MD, IBM India and South Asia.
 
She will report to Chetan Jain, managing director, Inspira Enterprise.
 
Jain said, “We are excited to welcome Bharati to the Inspira family.  Her rich functional experience and the unique blend of business and creativity that she brings, is just the accelerator that we  need to turbo-charge our growth and establish Inspira as a strong brand in the markets that we operate in. Cybersecurity and data and analytics are the fastest growing areas of the digital economy and the arrow heads of our growth strategy.  I am confident that she will be a great partner on this journey to success.”
 
Sudhir said, “Success in the digital economy is largely defined by two factors - first is how you manage and mine your data to drive engagement and overall growth?  and the second is are your cyber protocols sufficiently secure and prepared to inspire confidence in your clients and partners? For, one incident is all it takes for years of reputation, loyalty and brand value to be eroded. Inspira Enterprise with its strong partnerships, deep skill sets and innovative service offerings endeavours to be a partner of choice to enterprises on both these fronts.  I am excited to be a part of this young and vibrant organization and contribute to its growth.” 
 
In a career spanning two decades, Sudhir has also had stints with Hewlett Packard Enterprise and Lowe Lintas and Partners.
Source:
Campaign India

Related Articles

Just Published

18 hours ago

Gutenberg’s AI pivot sets up a new agency model as ...

It has partnered with CambrianEdge.ai, advancing its two-year shift into an AI-powered, pod-based agency model.

20 hours ago

ICC Women’s World Cup win, Kumbh Mela make it to ...

Google’s annual anthem film caps off a slate of new creative recently released from the tech giant to promote its search and Veo 3 content generation tools.

22 hours ago

Asian Paints showcases Graphene-led protection with ...

The new campaign uses chess strategy as a creative device to demonstrate exterior paint protection designed for Southern India’s climate.

22 hours ago

Why the future belongs to digitally-native, ...

Agencies that see marketing as one coherent journey rather than a sequence of disconnected tasks will win the game.