Campaign India Team
Oct 08, 2020

Indira IVF extends association with Madison by handing traditional mandate

The agency had recently bagged the digital mandate

Indira IVF extends association with Madison by handing traditional mandate
Madison Media has announced that it has bagged the media mandate of Indira IVF.
This follows the agency winning the digital account for the company. The traditional media account will be handled by Madison Media Sigma.
Nitiz Murdia, director, Indira IVF, said, “Indira IVF is on a positive growth trajectory and our mission is to increase our geographical visibility and footprint so that every Indian couple's dream of parenthood can be realized. We are excited to partner with Madison Media on our journey to make Indira IVF the foremost organization in the country”.
Vikram Sakhuja, partner and Group CEO, Madison Media and OOH, said, “A few days ago, we won the digital mandate for Indira IVF and now, Madison has been trusted with media duties. We look forward to this association with India IVF.”
Vanita Keswani, CEO, Madison Media Sigma, added, “Another great win in a short duration. We’re thrilled that Indira IVF has trusted us as their agency of record for media.” 
Campaign India

Related Articles

Just Published

4 hours ago

Nick Emery’s treatment will have sent chills down ...

The former Mindshare worldwide CEO has paid a heavy price

4 hours ago

Spikes Asia Awards open for entries

This year sees the introduction of the Creative Strategy Spike, an Industry Craft Spike, and additional categories across the awards. Get all the details on key dates and download the entry kit now.