IAA opens entries for Olive Crown Awards 2023
Wants to attract entries from markets outside of India this year
Jan 04, 2023 11:59:00 AM | Article | Campaign India Team Share -
The India Chapter of the International Advertising Association (IAA) has announced that entries for this year's Olive Crown Awards are now open.
A campaign has been conceptualised by Madison BMB to invite entries for this year's awards.
Avinash Pandey, president, IAA, said, "The Olive Crown Awards are the first and only awards of their kind in Asia. These awards for creative excellence in communicating sustainability also honor corporates and individuals who have made a significant contribution to a greener, cleaner planet. The association we have with the Asian Federation of Advertising Associations (AFAA) makes this a very vibrant award that transcends national boundaries."
Janak Sarda, chairperson, Olive Crown Awards Committee, added, "This year we intend using the global network of the IAA to its fullest extent and getting entries from all over the world. After all, these awards are really a symbol of the efforts we all should be making to make the world a better place. That is why, right from the beginning no entry fee has been charged. The creatives for the Call for Entries have been created by Raj Nair and his team at Madison BMB as a labour of love. The provocative approach is something that should be very well received."