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For the second year in a row, The Economic Times has revealed some of the Abbys winners, just two days before the awards ceremony is due to take place. Campaign India spoke to some CEO-level veterans from advertising and media agencies, to gauge their reaction on ET's story. Here's what they have to say. Madhukar Kamath, MD and CEO, Mudra and president, AAAI
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.