Havas Media has announced the launch of an office in Ludhiana. With this the agency now has seven offices in the country after having presence in Mumbai, Delhi NCR, Bengaluru, Hyderabad, Kolkata and Pune.
Ashok Bawa has been roped in as business director for this office. Bawa joins the agency from Hero Cycles where he headed the media and publicity function.
He said, “There is a lot of potential in this market and now Ludhiana has it’s first International media agency. We are excited to be associated with a multi-national agency and to be representing Havas Media in Ludhiana. We have the local insights which coupled with the expertise of the international group will help both local and international brands develop meaningful and long-term relationships with local consumers.”
Anita Nayyar, CEO, Havas Media Group, India and South Asia, said, “The opening of Havas Media Ludhiana comes at a very strategic time as the group completes 10 glorious years in the Indian media industry. The team carries with itself an experience of more than 40 years operating in Ludhiana & working with clients like Hero Cycles and others. We are confident that the team’s expertize will help capitalize on local businesses around the region.”
Mohit Joshi, managing director, Havas Media Group, India, added, “We are excited about the growth we are experiencing and this move represents a commitment to continue to build on the success our team has accomplished. As we focus on the region’s positive economic growth and expanding client network, we look forward to offering our customers a more efficient, competitive and meaningful communication solutions.”