Campaign India Team
Feb 15, 2010

Grey bags creative duties for Ferrero

Grey Advertising has won the Ferrero account and will handle all four brands in India. Following a long drawn out agency selection process, Grey has acquired the creative duties for Ferrero Rocher as well as Tic Tac, Kinder and Nutella.Said Jishnu Sen, COO, Grey Group India, "Our commitment to building brands through our knowledge of the consumer alongwith our ability to produce exciting creative work won us this business. Our strong strategic insights coupled with our enthusiasm and passion won us all four brands."

Grey bags creative duties for Ferrero

Grey Advertising has won the Ferrero account and will handle all four brands in India.

Following a long drawn out agency selection process, Grey has acquired the creative duties for Ferrero Rocher as well as Tic Tac, Kinder and Nutella.

Said Jishnu Sen, COO, Grey Group India, "Our commitment to building brands through our knowledge of the consumer alongwith our ability to produce exciting creative work won us this business. Our strong strategic insights coupled with our enthusiasm and passion won us all four brands."

He added, "This is an exciting opportunity. The brands are legendary....and we are looking forward to doing them justice in India."

Source:
Campaign India

Related Articles

Just Published

5 hours ago

DV releases fresh updates to News Accelerator

Changes include modifications to keyword lists and AI optimisation for news monetisation, besides setting up a publishers coucil for feedback.

6 hours ago

Paddy’s new bet: Another indie shop in a crowded market

Santosh Padhi’s Into Creative enters an adland shaped by consolidation, digital shifts, and indie resurgence. Will its Big Directional Idea stand out?

7 hours ago

Elevate Insights partners with Consuma AI

The duo plan to combine AI-powered consumer research and human insights to provide brands with in-depth, and actionable data.

9 hours ago

Asian Paints brushes up its legacy with a warranty ...

Its new campaign blends nostalgia with strategy, using warranty as a trust anchor—because in home painting, confidence is as crucial as colour.