Campaign India Team
Oct 10, 2016

FundsIndia assigns creative mandate to Dentsu India

Account won post multi-agency pitch

FundsIndia assigns creative mandate to Dentsu India
Dentsu India has bagged the creative mandate for following a multi-agency pitch. FundsIndia is an online portal that offers investment advice and solutions. 
CR Chandrasekar, co-founder and CEO, FundsIndia, said, "We were looking for a partner to nurture and grow our brand promise, and help us scale our communication and go-to-market plans. Team Dentsu India impressed us with their deep consumer insights and their ability to craft simple and crisp messaging.The team also demonstrated a strong understanding of underlying media RoI. This can be of immense help in performance marketing for brands such as ours. We are very excited to be partnering with Dentsu India and look forward to a great association that takes FundsIndia to a category leadership position. We aim to keep delighting our customers through high-quality investment advisory and compelling platform experience.”
Simi Sabhaney, CEO, Dentsu India, said, “We are absolutely delighted to partner FundsIndia in their journey to create a successful brand in the financial services industry.”
FundsIndia had rolled out a campaign in December 2015 conceptualised by Happy Creative Services.
Dentsu India was formerly known as Dentsu Communications. 
Campaign India

Related Articles

Just Published

2 hours ago

Two-thirds of IPML viewers believe Mumbai Indians ...

Havas Sports & Entertainment has unveiled the proprietary report

3 hours ago

Sensodyne urges consumers to be sensitive only to ...

Watch the film conceptualised by Grey Group here

8 hours ago

Unforgivable, tone-deaf land grab’ could ‘decimate ...

Communications experts have slammed the lack of stakeholder engagement and the timing of an announcement that 12 elite football clubs want to form a European Super league