Campaign India Team
May 15, 2014

FAB Awards 2014: Kit Kat is ‘Brand of the Year’

There are no shortlists from India at this year's competition

FAB Awards 2014: Kit Kat is ‘Brand of the Year’

Organisers of the International Food and Beverage Creative Excellence Awards (FAB) have announced Kit Kat as the 2014 Brand of The Year.

The winner was chosen on the basis of the number of nominations at FAB’s Creative and Effectiveness categories.

The Nestlé brand had four nominations: ‘Have A Br Have A’, ‘Kit Kat advent calendar’, ‘Long Tweet’ and ‘Kit Kat 4.4’.

“Kit Kat's ideas were innovative and exciting across all media and markets, making them a well-deserved winner of Brand of the Year,” said Graham Wall, jury president, Advertising, Interactive and Digital categories, FAB Awards.

A FAB nomination is the equivalent of a Silver or Bronze award. FAB (Gold) and FABulous Award (Grand Prix) winners will be announced at a ceremony in London on 29 May.

Source:
Campaign India

Related Articles

Just Published

12 hours ago

Vivo to continue as lead sponsor for the IPL

The IPL Governing Council was reviewing sponsorship deals from Chinese companies following the border skirmish between India and China

12 hours ago

Microsoft deal to buy TikTok in US would include ...

Buyout aims to address security concerns from governments in these markets over user information and privacy.

12 hours ago

69% of India infested with fake news during ...

WhatsApp and Facebook biggest sources of fake news according to the study conducted by Social Media Matters along with Institute for Governance, Policies and Politics

22 hours ago

Facebook shows the power of connections during the ...

Watch the films conceptualised by Taproot Dentsu