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Kellogg's has released a campaign with a title similar to the message EatFit was aiming to spread in its films during the ICC Men’s international T20 World Cup and Shark Tank last year
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.