Campaign India Team
Sep 21, 2011

Creativeland Asia wins big at Spikes Asia 2011

Mudra ranks third for the 'Agency of the Year' award, contributes to DDB's 'Network of the Year' victory

Creativeland Asia wins big at Spikes Asia 2011

 

Creativeland Asia bagged a Grand Prix  for Audi A8 L's 3D experience under the Best Media (integrated) category. The agency also won the 'Independent Agency of the Year' award, and a Bronze Spike in Digital.

Watch the Grand Prix winning campaign from Creativeland Asia here.

Among the Indian agencies, BBDO India and Mudra Communications were awarded the highest number of metals. BBDO India rounded up its tally with eight metals, including one Gold in Media for Gillette's Shave Sutra campaign,one Silver and six Bronze Spikes. Mudra ranked third overall for the 'Agency of the Year' Award by winning two Silver Spikes and six Bronze Spikes in total, thereby contributing to DDB's victory at 'Network of the Year' award. 

JWT scored four metals in all, including one Gold in the Internet Film sub-category for the 'Belle de Jour' campaign they did for Times of India. The agency brought home three Bronze Spikes apart from the Gold.

Contract Advertising bagged a Gold in Media forJK Tyres' 'Soles with Souls' campaign, thereby bringing India's Gold tally to three. 

Ogilvy & Mather, TBWA, and Mediacom secured one Silver and one Bronze each.

McCann Erickson, Mindshare and Leo Burnett won one Silver Spike each.

Taproot and Beehive Communications won one Bronze each.  

All in all, India brought 34 metals back home. 

 

Spikes 2011 Award Tally
Click for full view 

 

Click here to read what the winners had to say.

Update: This table lists agencies according to the Olympic scoring system (Grand Prix, Gold, Silver and Bronze). 

Source:
Campaign India