Carat bags Franchise India Holdings' media mandate

The agency won the account post a multi-agency pitch

Feb 21, 2018 05:28:00 AM | Article | Campaign India Team

Integrated franchise solution company, Franchise India Holdings, has roped in Carat India as its media agency. Carat won the mandate following a multi-agency pitch. It's Gurugram office will handle the account. 
Gaurav Marya, chairman, Franchise India, said, “To us, Carat came across as an agency that focuses on finding communication solutions keeping the business challenges at the centre. We are delighted with this partnership and wish Carat all the best as we embark on an exciting journey together.”
Rajni Menon, CEO, Carat India, said, “We look forward to working with Franchise India in taking their business to gain strong hold on the relevant audience. With Dentsu Aegis Network’s integrated approach and capabilities of delivering end to end solutions, we are confident of enabling a strong connect with the digital consumers of India.”