Media
Raahil Chopra
Mar 02, 2023

Broadcasters in India are not offering the value we believe our property is worth: Ian Holmes, F1

F1’s director for media rights and content creation, discusses why the sport doesn’t have a broadcaster in India, the launch of F1 TV, Drive to Survive and more…

Ian Holmes

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

2 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

3 Birla Opus Calista showcases stain resistance in new campaign

Adani seeks single agency for INR 600-crore media overhaul

4 Adani seeks single agency for INR 600-crore media overhaul

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

5 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

6 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Johny Lever features in KFC’s new Feastival campaign

7 Johny Lever features in KFC’s new Feastival campaign

How Perfetti’s marketing formula endures amid India’s changing tastes

8 How Perfetti’s marketing formula endures amid India’s changing tastes

India’s quick commerce surge exposes a discipline gap for marketers

9 India’s quick commerce surge exposes a discipline gap for marketers

Winners of Agency of the Year 2025-South Asia announced

10 Winners of Agency of the Year 2025-South Asia announced

Related Articles

F1 TV Pro launched in India
Media
Feb 21, 2023
Campaign India Team

F1 TV Pro launched in India

Sting Energy partners with Mercedes-AMG Petronas F1 team in global deal
Advertising
Dec 04, 2025
Campaign India Team

Sting Energy partners with Mercedes-AMG Petronas F1 ...

Thrive to survive: Can creativity help F1 maintain long-term growth and relevance with new audiences?
Marketing
Sep 12, 2023

Thrive to survive: Can creativity help F1 maintain ...

Hilton’s 20-year McLaren play turns fandom into loyalty
Advertising
Oct 06, 2025
Vinita Bhatia

Hilton’s 20-year McLaren play turns fandom into loyalty

Just Published

ChatGPT goes desi: Aspiration, accents and AI ambition
Marketing
1 hour ago
Campaign India Team

ChatGPT goes desi: Aspiration, accents and AI ambition

OpenAI’s first India push makes AI sound local, accessible and aspirational, but creative choices reveal gaps between cultural intent and execution.

Paramount launches hostile $104 billion cash bid to take over Warner Bros
Media
18 hours ago
Reem Makari

Paramount launches hostile $104 billion cash bid to ...

Totalling $25 billion higher than Netflix’s bid, analysts say whichever company ultimately secures WBD will gain a decisive advantage in the streaming wars.

Advertisers are watching Australia’s teen social media ban
Marketing
19 hours ago
Drew Benvie

Advertisers are watching Australia’s teen social ...

Under-16 digital behaviour in Australia is about to change, and ripple effects for brands will be everywhere.

Mirror, EMIs and the postponed dream of retirement
Advertising
21 hours ago
Campaign India Team

Mirror, EMIs and the postponed dream of retirement

Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.