Campaign India Team
Dec 15, 2020

Brendan McCarthy joins Criteo as CMO

Moves from Nielsen Global Media

Brendan McCarthy
Brendan McCarthy
Technology company Criteo has announced the appointment of Brendan McCarthy as chief marketing officer. McCarthy will lead the marketing and communications teams across Criteo's global markets.
He moves from Nielsen Global Media where he was SVP and head of communications and product marketing for Nielsen Global Media. 
He said, "I'm inspired by Criteo's growth mindset and looking forward to the opportunity to position communications around the company's new vision and strategy. Criteo has an exciting future and the talented team I've joined has an incredibly compelling story – all underlining the value of Criteo's transformative technology."
Megan Clarken, CEO, Criteo, added, "Brendan strengthens Criteo's marketing and communications strategy, bringing a diverse and global portfolio of experience spanning measurement, consumer behavior and marketing solutions that keep technology companies like Criteo primed for success. We're looking forward to Brendan's contributions as we continue building our transformation narrative."
McCarthy will be based in New York and report to Clarken.
Campaign India

Related Articles

Just Published

2 days ago

BQ Prime merges with NDTV Profit

Aims to break the business news clutter through this consolidation by providing insights and actionable financial advice at scale for its audiences

2 days ago

Step beyond tokenism when advertising for people ...

A panel shared how brands should focus on authenticity and explore the role of advertising in driving social change at ASCI's D&I Edge summit

2 days ago

HDFC grants Kapil Sharma, Tiger Shroff, and ...

Watch the films conceptualised by Wondrlab here

2 days ago

Agency of the Year 2023 winners: Asia-Pacific/Network

See the complete winners list for the Asia-Pacific region in the 2023 Campaign Asia-Pacific Agency of the Year awards