Bobble AI appoints Satyajit Deb Roy

Moves from Mohalla Tech

May 17, 2023 03:40:00 PM | Article | Campaign India Team Share - Share to Facebook

Bobble AI has announced the appointment of Satyajit Deb Roy as revenue head, advertising and marketing. 
Roy will be leading sales for Bobble AI’s advertising and marketing division. He moves from Mohalla Tech, where he was senior director - sales. 
Kaushik Parashar has also been elevated as chief product officer. He is one of the founding team members and was previously senior vice president of products. 
Ankit Prasad, founder and CEO, said, “We at Bobble AI are a strong believer in building a progressive work culture and an ecosystem that offers immense opportunities, growth possibilities and the right environment to nurture young talents who emerge as industry leaders. Kaushik’s journey as a product designer to becoming our chief product officer says a lot about who we are. He has been a witness to our exceptional roller coaster journey starting from zero to reaching over 85 million smartphone users.”
Prasad added, “I am equally happy to welcome Satyajit on board, he brings enormous experience as an industry leader who has participated in the growth journey of some of the new revolutionary media platforms. These two hires add to our story of building a professional senior leadership team of industry stalwarts and transformative change agents who have the knowledge, skill and capability to take Bobble to new heights and achieve our stated objectives. My best wishes to Kaushik and Satyajit.”
Parashar said, “I am extremely thrilled to take on the new role as CPO and look forward to the challenge. We have a great team with whom I enjoy working and I am confident that we will drive growth and success for Bobble AI. I am also grateful for the support and opportunities that the organisation has provided and the trust our Leadership team has bestowed on me. I am committed to driving innovative product strategies that have been the Bobble AI’s USP as India’s most innovative AI-powered Conversation Media Platform (built on top of keyboard service) that challenges the monopoly of global tech giants.”
Roy said, “I am very excited about this opportunity as I have been observing Bobble AI’s journey closely for the last few years as an industry leader and the way in the post-Covid scenario company has revolutionised the Conversation Media Marketing space for brands with its innovative line of solutions whether its branded conversational content, data-driven solutions or the conversational commerce, I am certain that it’s capable of driving a paradigm shift in the advertising and marketing space. I am super thrilled to actively participate in this transformational journey of the A&M industry and lead it as part of Bobble AI."
In a career spanning over 24 years, he has also worked with ShareChat, JioSaavn, ESPN and Cricinfo, among others.