Advent Public Relations has bagged the PR mandate for Kanodia Cement.
The agency will be in charge of planning, implementing, and managing the brand’s strategic and creative solutions. It will also focus on expanding and facilitating Kanodia Cement’s market engagement via print and digital media to establish its media presence.
The account was won post a multi-agency pitch and will be handled by Advent PR’s Delhi office.
Vishal Kanodia, managing director, Kanodia Cement, said, “Kanodia cement over the years has become a trusted brand name with its customers but with our aggressive expansion plans going forward, we were looking to work with a PR agency, who with the help of their in-depth knowledge on the industry, could use their expertise, to deliver us the package of integrated communication solutions, in-line with our brand vision and help us connect with our diverse customers across different platforms. We wanted someone who could guide us on the right way to enhance the brand image of Kanodia and Advent PR met the criteria. We are confident that they will position our messages accurately
Kheman Kumar, director, Advent Public Relations, said, “We are thrilled to announce that we have been chosen as the potential PR and brand communications agency for Kanodia cement limited. At Advent PR, we strive to deliver the best for our clients and we are confident that as their trusted communication partners we can support them in their vision and help them meet their goals. We are looking forward to starting our work on Kanodia cement to help them build and achieve the objective to upscale its business.”