Advertising Digital
Nikita Mishra
Jun 20, 2025

Ad Net Zero updates sustainability guidelines to drive media decarbonisation

Over 100 companies contributed to these latest guidelines, including L’Oréal, LVMH and all six major holding companies.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Adobe launches ad making tool for small businesses

1 Adobe launches ad making tool for small businesses

Harshhik S Suraiya of Vanilla Films launches Studio Zuno

2 Harshhik S Suraiya of Vanilla Films launches Studio Zuno

Kia's Sonet embarks on a journey of uncharted thrill

3 Kia's Sonet embarks on a journey of uncharted thrill

Razorpay hands over the mic, not the message

4 Razorpay hands over the mic, not the message

Why India’s smartest marketers are blurring category lines

5 Why India’s smartest marketers are blurring category lines

Amazon disappears from Google Shopping ads

6 Amazon disappears from Google Shopping ads

"AI is not eating your lunch; AI is your lunch"

7 "AI is not eating your lunch; AI is your lunch"

The quiet power of Gen X is loud enough

8 The quiet power of Gen X is loud enough

Campaign roundup: Week of 21 July

9 Campaign roundup: Week of 21 July

Alap Ghosh joins Assembly as the global media agency’s first CEO of India

10 Alap Ghosh joins Assembly as the global media agency’s first CEO of India

Related Articles

Sustainability is no longer the message — it’s the material
Opinion
Jul 30, 2025
Cristina Tazza

Sustainability is no longer the message — it’s the ...

Shake the greenwash: Why India’s sustainability story needs data, not drama
Advertising
Jul 21, 2025
Campaign India Team

Shake the greenwash: Why India’s sustainability ...

Zepto and Mamaearth fast-track sustainability this new year
Advertising
Jan 03, 2025
Campaign India Team

Zepto and Mamaearth fast-track sustainability this ...

Meet 2025's consumer: Tech-savvy, value-driven, sustainability-focused
Advertising
Jan 16, 2025
Vaibhav Pandit

Meet 2025's consumer: Tech-savvy, value-driven, ...

Just Published

When clicks don’t cut it: Why Gen Z attention is the new advertising currency
Marketing
8 hours ago
Campaign India Team

When clicks don’t cut it: Why Gen Z attention is ...

The Snapchat-WPP Media-Lumen research builds a media playbook that rewrites the rules of digital engagement.

IPG cuts 2,400 jobs in first half of 2025 ahead of Omnicom takeover
Advertising
10 hours ago
Beau Jackson

IPG cuts 2,400 jobs in first half of 2025 ahead of ...

Cuts come on top of last year's 4,100 headcount reduction.

From Ansett to American Eagle, the internet decides which brands live again
Advertising
10 hours ago
Dan Paris

From Ansett to American Eagle, the internet decides ...

Welcome to the age of brand necromancy, where the only thing deader than last year’s brand is the idea that it can’t come back. Dentsu Creative's Dan Paris explains.

OpenAI appoints agency to global media account
Advertising
11 hours ago
Shauna Lewis

OpenAI appoints agency to global media account

The tech company has worked with Accenture Song before on the creative side.