Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Adobe launches ad making tool for small businesses

1 Adobe launches ad making tool for small businesses

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

Cannes Homecoming 2025: Join the grand welcome for India’s Lions

3 Cannes Homecoming 2025: Join the grand welcome for India’s Lions

Britannia and Parle trade barbs, and biscuits, in a Pride Month brand moment

4 Britannia and Parle trade barbs, and biscuits, in a Pride Month brand moment

WPP's 'pretty grim' profit warning: stock market analysts react

5 WPP's 'pretty grim' profit warning: stock market analysts react

Googlies on Google: A curiosity-driven game for search

6 Googlies on Google: A curiosity-driven game for search

Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas)

7 Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas)

Kuku FM launches Kuku TV targeted at mobile-first viewers

8 Kuku FM launches Kuku TV targeted at mobile-first viewers

Eknath Shinde's message to advertising, marketing and media professionals

9 Eknath Shinde's message to advertising, marketing and media professionals

Scroll-stopping or scroll-past? The 2.5-second ad dilemma

10 Scroll-stopping or scroll-past? The 2.5-second ad dilemma

Just Published

Itch you can’t ignore: Sebamed scratches at the truth
Advertising
8 hours ago
Campaign India Team

Itch you can’t ignore: Sebamed scratches at the truth

Its latest campaign takes a cheeky swipe at anti-dandruff clichés, spotlighting how itch—not just flakes—disrupts everyday moments.

Not every Cannes Lion roars in real life
Awards
12 hours ago
Raj Kamble

Not every Cannes Lion roars in real life

Amid Cannes backlash, a creative reckoning unfolds. Famous Innovations’ founder and chief creative officer wonders, where do bold ideas end and brand accountability begin in awards season?

Cannes Lions tightens reins as AI blurs boundaries
Advertising
15 hours ago
Vinita Bhatia

Cannes Lions tightens reins as AI blurs boundaries

After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse.

Cultural ‘Tadka’ drives India’s most effective ads in 2025
Advertising
15 hours ago
Campaign India Team

Cultural ‘Tadka’ drives India’s most effective ads ...

Kantar’s Creative Effectiveness Awards show that when brands serve emotion with local flavour, consumers don’t just notice—they respond.