Campaign India Team
Nov 17, 2016

Vivo showcases camera, with a Ranveer romance

Watch the ad film conceptualised by Lowe Lintas here

Vivo has rolled out an ad campaign for its latest launch, the V5. Brand ambassador and Bollywood actor Ranveer Singh continues to feature in this Vivo film too, conceptualised by Lowe Lintas.
Singh asks his partner, a young woman, when she needs to leave the city. Learning that she departs the next morning, they decide to head out and enjoy the night. As they go through happening spots, Singh uses his phone to capture their selfies. While doing so, the 'Moonlight Glow' feature of the phone is introduced. The scene shifts to the next morning. The girl leaves in a taxi, as Singh looks on. While she's on her way to the airport, she receives 25 pictures from Singh. They're from the night before. The '20 megapixel' front camera on the phone has captured pictures which together deliver the message 'Please', 'Don't', 'Go' from signages in the background. The girl smiles looking at them and returns to a pleasantly surprised Singh. A voice over introduces the Vivo V5. 
The film was published on the brand's YouTube channel on 14 November 2016.
Campaign India

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