Campaign India Team
Jul 08, 2022

Rohit Shetty earns profit on his Olx Autos sale through Sharman Joshi

Watch the film conceptualised by Lowe Lintas here

The pre-owned automobile company, Olx Autos, has rolled out the final edition of its ‘Shetty ke Car-Naame’ campaign titled ‘normal car’ featuring film director Rohit Shetty and actor Sharman Joshi. 

 

Conceptualised by Lowe Lintas, the film showcases Joshi, who plays an Olx Autos employee breaking into Shetty’s movie set and trying to figure out what’s special about Shetty’s stunt car. Shetty tells Joshi that his films also include everyday cars that don't have any special qualities. Even though the car Shetty wishes to sell doesn’t possess any stunt-worthy capabilities, Joshi delights him by offering a profitable price for his Olx Autos sale. 

 

CREDITS: 

 

Creative agency: Lowe Lintas

Talent agency: Wavemaker 

Creative: Vasudha Misra, Sidhant Mago, Suhrid Sethumadhavan, Kuhu Nagpal, Chakori Prasad

Account management: Tanul Bhartiya, Pratik Adhikari, Prasoon Saxena

Planning: Anurag Prasad, Punit Singh

Production house: HMF (Happy Making Films)

Director: Apoorv Singh Karki

Associate director: Anirudh Thorat

Producer: Ashish Bhatia

Source:
Campaign India

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