The Work
Campaign India Team
Aug 28, 2018

Nike shows a young Serena Williams preparing to fulfil 'crazy dream'

Watch the film conceptualised by Wieden + Kennedy Portland here

Nike has released a film that stars Serena Williams in time for the ongoing US Open.
 
The film conceptualised by Wieden + Kennedy Portland shows clips of Williams training while she was young along with clips from previous US Opens. The voiceover is provided by her father and coach Richard Williams. 
 
Serena Williams' catsuit outfit was in the news last week as French Open officials called for it to be banned from next year's tournament.
 
Nike had reacted to that with this post on social media. 
 
 
Source:
Campaign India

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