Watch the film made by Bangalore-based Fisheye Creative here
When most ads celebrated womanhood around International Women's Day, Ms. Taken, a fashion brand by model and film actor Kriti Sanon, bucks the trend.
In a digital film created by Fisheye Creative, Sanon uses a series of placards to draw attention towards the lip service that's paid to women during this day. With every placard that's held up, the expression on Sanon's face is a must watch.
Credits:
Client: Universal Sportsbiz
Agency: Fisheye Creative
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Watch the video conceptualised by Word Of Mouth Media and the communications team of Ford here
The erstwhile division of roles on the basis of mass and premium networks have been cast away
Was VP - marketing and growth at Furlenco prior
Moves from Panasonic where he was CMO
