Campaign India Team
Mar 25, 2021

Kotak Mahindra Bank makes the case for more space

Watch the films conceptualised by Tonic Worldwide here

Kotak Mahindra Bank has rolled out a multi-media campaign focusing on a new home loan interest rate. 
 
Along with the films conceptualised by Tonic Worldwide, the campaign includes OOH advertising across Mumbai, Delhi-NCR, Bengaluru, Chennai, Hyderabad, Pune and Ahmedabad, conceptualised by Cartwheel Consultancy.

 
Elizabeth Venkataraman, joint president - consumer, commercial and wealth marketing, Kotak Mahindra Bank, said, “We have seen a fundamental shift where the home has become the centre of our lives. Not only is it a place for leisure and where we spend time with our family, it is now also a place where we work and study. As we spend more time at home, people are looking for bigger and better homes. Kotak is offering a special home loan rate starting at 6.65%* p.a. for a limited period –and this is a golden opportunity for consumers to make their lifelong dream come true.”
 
Source:
Campaign India

Related Articles

Just Published

5 hours ago

India dominates Effies APAC 2024 finalists

No less than 47 of the 121 APAC finalists hail from India, more than Australia and New Zealand, it's next two competitors, combined.

5 hours ago

Beyond rainbow logos: Navigating Pride month in the ...

While some brands genuinely care about, and support, the LGBTQ+ community through the year, others indulge in rainbow-washing during Pride Month just to be trendy.

5 hours ago

Campaign Global Agency of the Year Awards 2023: ...

India's White Rivers Media grabbed the silver in the Independent Digital Agency of the Year category at the inaugural ceremony.

6 hours ago

IAS partners with Pinterest, Reddit to provide ...

The partnerships will give global advertisers an additional layer of third-party transparency as they reach and engage with social media platforms.