restaurant
9 hours ago
McDonald’s India walks the line between value and novelty
Arvind RP, CMO of McDonald’s India (West & South) outlines how the QSR is adapting to India’s value-conscious yet upgrade-seeking consumers in a fragmented market.
Nov 20, 2024
Sizzle beyond the plate: Branding fuels restaurant success
Authenticity, creativity, and consistency turn meals into memorable experiences, proving branding is the secret ingredient for lasting loyalty.
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Sep 16, 2024
The role of personalised marketing in a changing restaurant landscape
As marketing budgets in the restaurant industry have increased—from roughly around 8% to as much as 20% of overall spending—Emerald Dreams' partner notes that the focus has shifted from creativity alone to relevance.
Jul 01, 2019
Dineout puts the fear of god into the restaurant bill
Watch the film conceptualised by Animal here
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