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Campaign Asia-Pacific Agency Report Cards 2023: We grade 31 APAC networks
Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.
Marketers uncertain about ROI from martech tools: Report
The report also finds that while spend on martech is growing, brands are still looking for partner support to help guide budget allocations
TV ad volumes for auto category sees a spike of 50% in H1 2023: TAM report
Maruti Suzuki's Fronx was leading the race
Ads integrated into content generate 600% more attention: Havas Media Group and Teads study
The study titled ‘Project Trinity’ details the link between content engagement and ad attention
Shashi Sinha elected as MRUCI's chairman
Shailesh Gupta has been elected as vice chairman
Quantum Consumer Solutions appoints Mriganka Shome as associate partner
Agency also hires Shome's team members Ankur Srivastava and Lakshay Jamwal
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