Company expects to sign up 75,000 to 1,00,000 influencers in the country in 18 months.
Pokkt's cofounders have been given strategic roles within AnyMind Group to ensure a smooth integration.
The focus is now shifting from media buying to audience buying says the author
In the news: ASCI, Media Mantra, Mixed Route Juice, Philips, Pokkt, UC Ads
In the news: Brand David, Machatter, Puretech Digital, Wild Stone, Wizspk, Yaap
In the news: Amazon, DY Works, Publicis Media, Ipca, Pokkt
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