ogilvy

May 20, 2025

Ogilvy unifies social media offering in 16 APAC markets

In a major overhaul, Ogilvy has consolidated its expertise across 16 markets with 550 specialists to streamline social marketing. Jeremy Webb will lead the offering.

May 14, 2025

Creative agency shake-up at WPP: Grey to move into Ogilvy Group

Grey will split from AKQA as part of the move.

Apr 28, 2025

'Don’t give it away for free': WPP’s Rob Reilly on why creative still deserves a formidable price tag

Following WPP’s strong showing at Spikes Asia 2025, its global CCO gets candid on charging for creative, pushing back against mediocrity, and making curiosity a non-negotiable—for work and for life.

Apr 28, 2025

When tea hits the high notes: Brooke Bond’s musical brew

Turning steam into symphony, Taj Mahal Tea brews emotion, art and culture into its latest multi-sensory activation.

Apr 23, 2025

The curious case of Gangoogly: How Bare Bones bowled a digital doosra for Google Search

INSIDE THE AD: IPL ad clutter is real—this Google campaign dodges it with snackable trivia, UI smarts, and a behavioural nudge, not nostalgia.

Mar 25, 2025

Asian Paints brushes up its legacy with a warranty pitch

Its new campaign blends nostalgia with strategy, using warranty as a trust anchor—because in home painting, confidence is as crucial as colour.