dentsu

May 16, 2025

Pencils with a point: India’s creative edge sharpens

At ‘The One Show 2025’, Indian agencies carve out their share of the spotlight with 10 Pencils and plenty of perspective.

May 15, 2025

Japan drives Dentsu’s modest Q1 growth, APAC and global markets stumble

CXM struggles with double-digit declines globally, while media services provide steady growth.

Apr 02, 2025

LinkedIn picks network for $97 million global media account

The appointment follows a closed process across several global markets.

Mar 27, 2025

Yuvraj Singh bats for tractors—Will farmers buy in?

New Holland’s latest campaign casts Yuvraj Singh as a farming hero, but does cricketing credibility translate into rural brand trust?

Mar 24, 2025

India's digital advertising industry to be INR 69,856 crores by end-2026: Study

Estimated to touch INR 59,200 crores this year, the country's digital advertising market is growing at 19.09%, according to a Dentsu report.

Mar 20, 2025

CCI raids raise questions on advertising ethics in India

The recent raids on GroupM, Publicis, Dentsu and IPG have put newfound regulatory heat on top agencies, raising uncomfortable questions about price-fixing, market dominance, and the future of media buying in India.