audio
Spotify turns down the noise on AI-generated music
With deepfakes, duplicates and data farms flooding audio platforms, Spotify rolls out tougher rules to protect authenticity, royalties and trust.
OrangeGlobal expands leadership team
OrangeGlobal Stories has onboarded senior industry professionals to head its key business functions as it prepares to launch its Eshtory platform.
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Zepto and boAt's festive ad hits the right note
Quick delivery meets premium sound in Zepto and boAt's witty ad, saving parties and spotlighting festive chaos with humour.
Pocket FM tunes in SoundCake for crowdsourced creativity
The audio platform will share shortlisted tunes with 200 million listeners globally, inviting votes for its community-driven branding campaign.
Dust, cook, listen, repeat: Audible enthralls listeners whilst juggling mundane chores
The online audiobook and podcast service’s first global ad contrasts the listener's surroundings with the worlds they can imagine, highlighting the immersive nature of audio storytelling.
Boult and Ford Mustang gear up to put design supremacy on the fast track
To celebrate this collaboration, the audio brand produced a digital film that was conceptualised and shot in-house by its creative team.
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