ar

Let's get 'phygital': What does the convergence of digital experiences with offline mean for brands?
Dec 15, 2023
Matthew Keegan

Let's get 'phygital': What does the convergence of digital experiences with offline mean for brands?

With technologies like AR, VR and AI blurring the lines between the physical and digital, is now the time for every brand to have a 'phygital' strategy? Campaign explores

AR is a crucial element in shaping India's content creation future: Evan Spiegel, Snap Inc
Nov 07, 2023
Noel D'souza

AR is a crucial element in shaping India's content creation future: Evan Spiegel, Snap Inc

At Snap Inc's APAC AR Day, the tech company's co-founder and CEO, shared insights on AR's potential in India and its role in shaping the future of creative content and marketing

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins