Campaign India Team
Sep 25, 2023

Moves and wins roundup: Week of 25 September

Read about the latest news in the marcomms world including updates from BBH India, BC Webwise, Connect OOH, Droom, Ketchum Sampark, mSix&Partners, Plum Goodness and TV9 Network

Campaign compiles a new 'Move and win roundup' as each week progresses. 
This edition will cover 25-29 September.

 

Ravish Kumar exits Viacom18 

 

According to media reports, Ravish Kumar has exited Viacom18. He was head - regional entertainment (Kannada and Marathi clusters). Kumar had joined the media organisation in 2011 as general manager and head of its Hindi movie channel. In a career spanning over three decades, he has also worked with Star India and Reckitt Benckiser, among others. 

 

Vishwajeet Singh Rana moves from Droom

 

Vishwajeet Singh Rana has exited Droom. He has updated his LinkedIn profile to reflect his move. Rana was head of marketing. In a career spanning over 25 years, he has also worked with TBWA\Media Arts Lab and HDFC Life, among others. 
 
Shivani Behl exits Plum Goodness
 
Shivani Behl has exited Plum Goodness. She updated her LinkedIn profile to reflect her exit. Behl was chief marketing officer. In a career spanning over 18 years, she has also worked with Reebok, Reebok and Lakmé Lever, among others. 

 

Hamdard Laboratories appoints mSix&Partners 

 

mSix&Partners has bagged the integrated media and social duties for Hamdard Laboratories. The agency will be responsible for the brand's TV, print, radio, digital, out-of-home, and cinema communications. The account was won post a multi-agency pitch and will be handled by mSix&Partners Gurugram office.

 

Ketchum Sampark bags Aadhar Housing Finance's PR mandate

 

Aadhar Housing Finance has announced the appointement of Ketchum Sampark for its public relations duties. The account was won post a multi-agency pitch. The agency aims to offer a consultative approach to the brand’s communications strategy, oversee media relations and will also manage the digital PR and social media engagement to elevate Aadhar’s brand presence in the market. 

 

Joy Personal Care assigns its digital creative duties to BC Web Wise

 

Joy Personal Care has announced the appointment of BC Web Wise for its digital creative duties. The account was won post a multi-agency. The agency will be responsible for driving brand awareness and consideration across the brand's portfolio through creative, innovative, relatable content. 

Swati Balani moves to BBH

Swati Balani has joined BBH India as executive creative director. She will report to Parixit Bhattacharya, chief creative officer, BBH India. She joins the agency after a stint with Sideways, where she was creative head - digital. She hsa also worked wtih Ogilvy, DDB Mudra, FCB and AutumnGrey.

Aditya Goel joins Connect OOH

Connect OOH has announced the appointment of Aditya Goel as national head. Goel moves from Tribes Communications, where he was vice president. Goel has also worked with Posterscope, Kinetic, Initiative and Reliance Broadcast Network.

TV9 partners with Cloud TV

TV9 Network has partnered with Cloud TV to make its channels TV9 Bharatvarsh, TV9 Telugu, TV9 Kannada, TV9 Marathi, TV9 Gujarati, TV9 Bangla and News9 accessible free of cost on Cloud TV’s – certified TV OS platform. By leveraging Cloud TV, it aims to expand its reach and engage with viewers on a deeper level, ensuring that audiences can access their preferred news content seamlessly through connected TV devices.

 
 
 
Source:
Campaign India

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